Our Team | InnovationOne

Our Team

Our team is comprised of management consultants who have advanced academic business degrees and hold tenured professorships at university business schools.  Combined, we have completed hundreds of engagements around the globe.

Dr. C. Brooke Dobni

Dr. Brooke Dobni is the founder and principal of InnovationOne.  He is also a Professor of Management, and the current holder of the PotashCorp Chair for Saskatchewan Enterprise.  He has served as the Dean, Associate Dean, and Department Head of Management and Marketing at the Edwards School of Business at the University of Saskatchewan.  He was appointed a Wilson Centre for Entrepreneurial Excellence Scholar at the University of Saskatchewan in 2007.  He holds a Ph.D. in corporate strategy from the University of Bradford, Bradford-Leeds, UK, as well as an MBA and a B.Comm from the University of Saskatchewan.  The Bradford Business School is one of only 57 business schools in the world that has a triple crown accreditation (AACSB, EQUIS, and Association of MBAs).

Brooke.Dobni_imageOn the consulting side, Dr. Dobni’s expertise lies in the areas of strategic management and innovation orientation profiling. He has over 20 years of consulting experience, providing strategic counsel in these areas.   On a number of occasions, Dr. Dobni has been an invited presenter for industry association gatherings, and organizational retreats and conferences, on topics including innovation and strategy.

On the research side, Dr. Dobni focuses on identifying innovation enhancers, and defining the relationship between strategy, innovation, and performance in organizations.  He has published over 30 leading edge articles on strategy and innovation.  These articles can be found in the Strategic Management JournalBusiness HorizonsJournal of Business Strategy, European Journal of Innovation Management, Ivey Business QuarterlyJournal of Marketing ManagementManagement DecisionJournal of Financial Services MarketingMarketing Intelligence and Planning, International Journal of Innovation Management, International Journal of Innovation and Learning, International Journal of Business Science and Applied Management, Crafting and Executing Strategy, and the Journal of Education for Business.


Dr. William H. Murphy

Dr. William H. Murphy is an Associate with InnovationOne. He is also an Associate Professor of Marketing and a Hanlon Scholar in International Business at the Edwards School of Business, University of Saskatchewan. He also holds an ongoing position as a visiting scholar at the China Europe International Business School (CEIBS; Jiaotong University, Mingang, Shanghai, P.R.C.) in Shanghai.

William.Murphy_imageDr. Murphy is a frequent speaker in Asia; for over ten years he has held a Visiting Scholar appointment at the highly rated Shanghai-based CEIBS. At CEIBS, William primarily conducts executive training courses in Customer Centricity, Personal Selling, Sales Management, and Key Account Management. He has also has led programs in Marketing Strategy, Brand Building on the Web, and Doing Business in China. Dr. Murphy provides both open programs and in-house programs for select clients, with clients including companies in high technology sectors and pharmaceuticals, among others. In his frequent executive training sessions, Will Murphy is popular, with evaluations lauding his enthusiasm and relevance.

Dr. Murphy recently published his first book, Doing Good Work Matters! This book touches the hearts of employees organization-wide, reminding everyone that doing good work always matters. He has been an invited guest on CBC Radio on Blue Sky with Host Garth Materie, CKOM/980 CJME on John Gormley Live, and CTV with host Jeff Rogstad. He has published in a number of journals including Journal of Marketing Science, Journal of Business Research, European Journal of Marketing, Industrial Marketing Management, Journal of Personal Selling & Sales Force Management, Marketing Research, Quality World, and the Journal of Higher Education for Business and has written cases for a leading sales force management textbook. He is also on the Editorial Review Boards of Journal of Personal Selling & Sales Management, and Industrial Marketing Management and is a member of the AMA (American Marketing Association) and the EMA (European Marketing Academy).

Previously, Dr. Murphy was Senior Lecturer at the University of Wisconsin-Madison, Assistant Professor at Babson College and a Senior Lecturer at the University of Auckland, New Zealand, where he taught in the Executive Diploma in Business Program. On a personal note, Dr. Murphy enjoys taking long evening walks and traveling with his wife as well as athletic pursuits including running and badminton; he is a former member of the U.S. Badminton National Team.

Dr. Mark Klassen


Dr. Mark Klassen is an Associate of InnovationOne and based in Saskatoon. He recently joined the Edwards School of Business in the Department of Accounting.  Dr. Klassen is a Certified Management Accountant who possesses a unique skill set of academic knowledge and applied consulting experience.

Mark completed his PhD at Lancaster University UK, one of the highest rated Business Research Universities in Europe.  Previous to joining the University of Saskatchewan, he worked as a management consultant for twelve years at a senior level with Deloitte Consulting and EDS.  His consulting background is primarily in organizational change, process redesign and performance management.  He has a successful approach that has enabled him to work with large multi-national companies as well as smaller organizations.  He spent 18 months engaged on the EDS – General Motors: Latin American account reviewing the outsourcing management agreement, assessing gaps and making recommendations.

Mark obtained his CMA designation in 1995 and was named a Fellow of CMA Canada in 2010 for his outstanding contributions to the profession, to the Society and the community.

Dr. Chris Street

ChrisStreetDr. Chris Street is based in Regina and teaches entrepreneurship and negotiation courses in the Levene Graduate School of Business at the University of Regina. Dr. Street combines a technical background as a software programmer with practical experience as a speaker and advisor on innovation and new product development. Chris completed his PhD at Queens School of Business in Kingston, Ontario, recognized internationally as one of the top business schools by BusinessWeek, Macleans, and others. In addition to teaching Chris splits his time with speaking engagements, advising, and providing professional development seminars on topics related to innovation, product development, and negotiation skills. He writes extensively on these topics and has been successfully involved with advising several winning applicants to the Saskatchewan-based Progress2Capital new venture competition.

Prior to his appointment at the University of Regina he was on faculty at the Asper School of Business in Winnipeg, Manitoba.


Ms. Noreen Mahoney, MBA, CA


Ms. Noreen Mahoney is currently the Associate Dean of Students and Programs at the Edwards School of Business.  Prior to her joining the Edwards School of Business, she spent 15 years working in Senior Financial Management positions in Industry as the Director of Finance for an international supplier of seeding, tilling and haying equipment and the Vice President of Finance for a full service appraisal and valuation firm.  As a way to keep involved in her profession she in started facilitating for the CA School of Business and over the years, developed a real passion for learning and teaching. She has facilitated numerous leadership sessions for executive development and is passionate about learning and leadership strategies.

Noreen currently teaches in the Edwards undergraduate program and continues to facilitate professional workshops.  Ms. Mahoney holds a B.Comm and MBA from the University of Saskatchewan, and is also a Chartered Accountant.


Bill Lewis, P.Eng

Mr. Bill Lewis is an Associate of InnovationOne based in Saskatoon. He is a mechanical engineer licensed in both Saskatchewan and Ontario and is also certified in Myers-Briggs Type Indicator. From a start in product design and systems engineering about twenty years ago, Bill has progressed to hold various leadership and managerial roles within manufacturing and service industries. During his time with Volvo Construction Equipment, he launched the High Concept Road Grader Project and developed a passion for organizational culture development.

He is also an entrepreneur and volunteers for organizations dedicated to developing our youth such as the Saskatoon Industry Education Council (SIEC). Bill has served on the board of directors for non-profit organizations such as the Saskatchewan Chapter of Junior Achievement.

Bill earned his B.A.Sc. from the University of Waterloo via its innovative cooperative education program.